All businesses need a crisis communications plan to guide them when things go sideways. Thompson & Co. is experienced in creating crisis communications plan to make sure your communications are consistent and clear while avoiding the cringe-worthy pitfalls that, these days, seem to live forever online.
As an agency, we've managed campaigns and advanced causes from bond issues to ballot initiatives. We're born-and-bred Alaskans with a deep understanding of our state, the players, the cultural and economic forces and the mentality that drives decision-making. We can help you plot a strategy for success through advocacy grounded in strategic planning and a solid read of the landscape.
With several former journalists on staff, we understand the way reporters think and can anticipate their questions. Our media relations services include proactive media outreach, press trip planning and implementation, fact checking and professional media training to prepare you to put your best foot forward when the camera is pointed at you.
Thompson & Co. Public Relations has designed and implemented social media programs for a number of its clients and is well versed in the latest trends and tools. We can help leverage this tool to reach potential customers in a powerful and creative new way.
Thompson & Co. Public Relations can take your ho-hum annual event and give it new life and new fundraising and brand-building potential through our detail-oriented approach to event planning. We are also skilled at imagining new opportunities to tell your story through thoughtfully conceived and creative events.
It can be tricky out there. You're answering to your members while responding to the media and pleasing a board of directors. Need some help navigating the tricky waters of public opinion so you come out looking like a superstar? Thompson & Co. can help. We're prepared to offer sound advice on the trickiest public-diplomacy challenges.
From press releases to blog posts to annual reports, we pride ourselves on adaptability and being able to ask the right questions and conduct needed research to turn out high quality written work on short deadlines.